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Huawei P10 Colour Story Brand Film
Service
Key visual design Blue part
Client
Huawei
Year
2018
Flow & Freedom
Our love affair with Blue is never ending. The color of truth, honesty, reliability and constancy gives us reassurance and hope. The way forward is to focus on a new navy blue shade whose beauty is reminiscent of a Blue peony.
P10 colour Story is a brand film representing product colors including two special editions of Pantone Green and Blue colors.
This design sequence is comprised of the visual language inspiring the metaphor of each color.
The colour concept is approached by meaningful idea as well as an emotional manner, and it is expressed in a dramatic way.
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